Localization Fireside Chat
Brian Samson: Nearshoring Is a Control Strategy, Not a Cost Play
58:43
The cost argument for nearshoring is fading fast — and Brian Samson thinks that's exactly the point.
In this episode: • Why English fluency still outpaces technical skill on pay in Latin America, and what that reveals about what companies are actually buying • How AI has collapsed demand for junior engineers and sent companies hunting for senior talent with judgment — and why Latin America has…