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Vic helps you build better habits with a smart, evidence-based approach rooted in psychology, exercise science, and real-life experience.He’s a master of habit stacking—layering small daily actions into powerful long-term gains. Backed by certifications from Cornell, advanced graduate studies at Pepperdine and UCONN, and a track record of 50+ ultramarathons, Vic knows what works.He’s invented products sold at Target and REI, adopted by Nokia and Sony, and served as a Venture Partner at SoftBank in Asia.

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