Dead Code
Poisoning the Well (with Heydon Pickering)
37:34
In this episode of Dead Code, Jared interviews Heydon Pickering about his satirical strategy to sabotage AI web crawlers by generating nonsense versions of his blog posts. Using Eleventy and JS DOM, Heydon replaces keywords in his content with absurd alternatives from a static lexicon, creating grammatically broken, jargon-filled text that wastes crawler resources without harming his SEO.…