The G Code
Stop Selling, Start Testing: Finding Your Content Strategy
14:20
I spent $365,000 on ads last year, and now I'm walking away from them to figure out organic marketing from scratch.
In this episode, I get real with Amanda about the messy, in-progress reality of building a content strategy that actually drives sales instead of just filling a feed. We break down why posting "I have openings" doesn't work and how creating genuine desire through community is the…