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Send It!

Send It!

The SendIt Podcast, hosted by email marketing experts and veterans Jimmy Kim and Chase Dimond, is your go-to for leveling up your retention game. Jimmy, Founder and mastermind behind Sendlane, brings over 15 years of hands-on experience in building successful SaaS companies, along with valuable experience growing a DTC brand. Chase, Partner at Structured, has driven over $200 million in email-attributable revenue and is named the #1 influencer to follow in eCommerce. Together, this power duo breaks down the art and science of retention marketing into bite-sized, actionable tactics.

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Эпизоды

104 эпизода

  1. Subscription vs. Replenishment: How to Get Customers Into Recurring Revenue (Part 1) 22:43
  2. Your 50 Black Friday Cyber Monday eCommerce Checklist for Email & SMS 26:42
  3. Does Anyone Care About Halloween? (Your Q4 On-Ramp Playbook) 26:51
  4. Stop ignoring these emails (they get the most opens) 27:25
  5. 100 things we learned about email and sms marketing in ecommerce 36:18
  6. How to do winback campaigns in ecommerce 27:12
  7. The only KPI a retention marketer should be thinking about.. 29:57
  8. We Asked Retention.com's Founder If This Is Legal (ft. Adam Robinson) 32:13
  9. 10 Email Copywriting Rules You Should Break in 2026 41:23
  10. Your retention stack is missing this channel 40:34
  11. The "other" BFCM ecom marketers forgot about 26:52
  12. How a 12-person team outputs like 100 people 38:36
  13. We're calling Black Friday 2026 right now 37:06
  14. Unlock true 1:1 email personalization w/ Allan 43:19
  15. He ranked 3,000 quizzes 44:40
  16. 10 AI mistakes wrecking your retention 48:57
  17. 10 retention plays you can't afford to miss 32:07
  18. We pulled the data on every retention metric brands track, here are the 10 broken ones 40:27
  19. After auditing hundreds of brands, here are the 10 SMS mistakes we keep seeing 37:47
  20. We read every email marketing best practice and ranked the 10 worst ones 38:40
  21. The death of retention teams how to operate as a 1 person army in 2026 58:54
  22. EP 83: How to Use MCP with your ESP (Step by step tutorial w/ prompts) 58:47
  23. EP 82: The 160-character masterclass: Writing SMS that actually converts 35:27
  24. EP 81: AI prompt engineering for email marketers: The templates that actually work 34:52
  25. EP 80: The 7 AI prompts every email marketer needs 22:57
  26. EP 79: Why most welcome series fail (and the 4 email framework that works) 32:05
  27. EP 78: The unsubscribe paradox every marketer gets wrong 27:38
  28. EP 77: Agency vs in house: When to hire, when to fire 29:41
  29. EP 76: How to produce 5x more email and SMS content with AI 37:32
  30. EP 75: How to A/B test emails when the old playbook is broken 32:22
  31. EP 74: Conversion psychology: 6 principles for retention marketers 32:45
  32. EP 73: Our 5 step ESP migration warmup guide 35:47
  33. EP 72: Why discounts are hurting your brand + what to do instead 35:00
  34. EP 71: The funniest things email marketers did in 2025 32:58
  35. EP 70: 6 Retention habits of 8 and 9 figure DTC brands 46:36
  36. EP 69: How to embrace AI as an email marketer + 3 hot click tips 38:59
  37. EP 68: A practical framework for profitable email and SMS in 2026 45:14
  38. EP 67: The new definition of engagement (and the metrics that actually matter) 29:48
  39. EP 66: 12 Unusual segments that drive serious eCommerce revenue 43:04
  40. EP 65: Why the first 45 days matter more than the first purchase 38:29
  41. EP 64: What we learned from 41 billion emails sent in 2025 43:30
  42. EP 63: The retention audit: How to diagnose any brand in 60 minutes 39:59
  43. EP 62: The secret behind the click and why click tracking is so important 34:01
  44. EP 61: Here's what AI says about retention marketing in 2026 36:46
  45. EP 60: Gmail’s new rules: What every email marketer needs to know 41:30
  46. EP 59: The real lessons from Black Friday + Cyber Monday 2025 39:13
  47. EP 58: Don’t go silent after BFCM (Here’s what to send next) 30:57
  48. EP 57: How often should you really email your list? 35:31
  49. EP 56: The secret quarter most brands ignore (Q5) 35:12
  50. EP 55: Why we’re betting big on retention tools 39:21